Light The Way Electrical.

The brief

Aaron Clark runs Light The Way Electrical: residential, commercial, solar, off-grid, EV chargers and mini-splits. He needed a site that felt as honest and hands-on as his work, ranked for the services people actually search for, and made calling him the easiest thing on the page.

What we built

The look borrows from a vintage delivery truck: hand-painted lettering, enamel-sign colors and a desert palette pulled straight from the logo we designed for him. Underneath the paint it’s a fast, modern WordPress build.

• Nine service pages, each written and structured for its own search
• A service-areas page and local business schema that tell Google exactly where Aaron works
• A live open/closed sign that reads his business hours in his local time
• Tap-to-call on every page on phones, plus a short quote form
• Google reviews, FAQs with structured data, and an llms.txt brief for AI assistants
• A drag-and-drop section builder so Aaron can edit pages himself